Presenter: Patricia Egessa. Free to Cambridge residents and business owners, $10 for non-Cambridge participants.
Storytelling remains critical to brand's marketing efforts and is one of the most powerful ways to keep consumers engaged. It is through stories that businesses are able to craft a personality and create a connection with the target audience. In this class, you will learn how to effectively tell your brand's story through social media. *Prerequisite: You must have basic computer skills and at least one social media account.